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The layout, overall, is attractive and has good potential. However, it strikes me as all being way over-sized. Everything below that tab menu could be at least 50% smaller. Contain everything in a smaller space and I think you end up with a really nice professional looking website. Other random thoughts:
-Having a tab menu above and below the logo is a bit awkward.
-Phone number is too concealed. I would make it more prominent.
-The cart/checkout box is scrunched up against the side of the page and appears sloppy and out of place.
-While it looks good, I realized you have a third tab-style menu, it's just gigantic.
-A lot of unused space at the bottom of the page. Also have a giant black box that is empty.
-The text "Read Our Full Blog" appears out of place just sitting at the bottom of the News section.
Overall, a lot of potential to the site. Could definitely condense a lot of stuff into one tab menu across the top of the page or beneath the logo. Then downsize/condense the other stuff on the page and it will allow you to bring "Latest News" and other features closer to the top of the page. Reduce font sizes.
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