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I can get your idea clearly cause I have the same opinion – ad networks (like google adsense) should be combined with direct advertisers ads. I guess, that’s the guarantee of getting high revenue.
I’ve made a research of ad serving software recently. Among a great variety of ad serving platforms I’ve found SmartPPC EVO which offers free 15-day trial. I am using a trial version for 2 days already, and it seems pretty powerful. I’m seriously thinking over purchasing it after the trial period is over. The guys of Orbitscripts promised to transfer data from my trial to my real system after purchase.
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