I'm sure many of you read this thread by Danny Sullivan @ SEW already..
New Link Analysis Shift - Fact or theory
here's a small quote from the thread:
Quote:
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Originally Posted by Danny Sullivan
It may be that a new system is working where the more popular a word is (in terms of appearing on pages across the web), the more required it is to appear on a particular page for link text to also work with it. In other words, "out of touch sergey" would work because there aren't that many pages with all those words on them, so the link text is allowed more influence. But "out of touch page," there are lots of pages with those words on them, so link text analysis might be suppressed more.
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a very interesting read.