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7) Using a directory structure rather then pages.
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If you are talking about using folders rather than pages, yes, it is supposedly ideal. I doubt that it will make a break your rankings, though.
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Only MSN gives a high factor to keywords in URL.
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In order to test that, put the keywords in the URL only, no place else. And let the page get index, then search for the keywords that are only in the URL. Google, MSN and Yahoo all take keywords in the URL into consideration.
Yahoo does the most, IMO, but Google does too, and Google treats keywords in the URL as anchor text,
even if there are no links to the page using the URL as anchor text.