A couple of days ago, I had a meeting with a client located in my city, an advertising firm, that recently re-designed it's website with many frontend and backend changes and was looking in for opportunities to setup it's presence in the Online market!
Since, I have earlier worked on SEO for some local biggies, they somehow got my name and I was called in for a short meeting-cum-interview!
I wasn't introduced to this project while it was still being planned, its been 2 months since the new website came up, when I was called in.
Being the advertising oriented people that they are, they had their website full of highprofile flash, irritating splash page with images that were super high in terms of size!
Now as most of the companies believe, SEO should be done once the website is done, as in this case. But I strongly belive and also that if SEOs are introduced while the site is still under construction things get better!
Now, in the 3 hours of meeting and about 7 cups of coffee that we had, I spoke to them atleast 20 times that we need to work on text and that directory submissions/article submissions and backlinks alone cannot do them any good! Onsite optimisation is required and any normal SEO would require that space wherein he can exercise his onsite SEO skills!
Now being in the SEO industry for about 20 months, and having met a little over a 100 clients and done projects for about 80 of them. I sure can say that many website owners with websites which are either new or have been re-designed by designers who isn't aware of SEO, get all that red and fiery, when you tell them, that their design which they though was perfect is nothing but a bland page that unfortunately has incorporated many such elements that prove as a hindrance in the way of Search Engine Spiders, and that the site may require a major overhaul in order for it to be able to rank well with Search Engines!
So here with this client, I ask him to give me sometime for keyword research, I come back to my place, do a bit of research work, keyword popularity research! Check out his competitor's website, see what they are using and what they are losing! and finally decide on 3 keywords that I find will be the best for them, I give them to him and ask him , what he thinks!
He reverts back immediately with the keyword "Indian Advertising Agency",
and says he wants to rank top on Yahoo/MSN and Google for this keyword and that too within 2 months! I explained to him thats it's practically impossible to get to this rank with such competition, since SEs generally require quality content and that your content must be really good in the field!
Whereas in this case, there was practically none.
From this looks though, he appeared to be understanding what I was saying, since I feel I explain really good. But still I asked him to keep me updated about what's happening!
Now in the times, when you are just about to convince the clients what's happening with his site, and what should be done, there jumps in those idiots who can do nothing but make claims!
Today in the morning,I receive an email from him and he feels quite cheered,
He proudly states that finally he has managed to find an SEO who is able to cater to all his needs and fits well in his pocket and that he "assured top rankings in 2 months"
He quotes the other person's email ...
Quote:
Hi,
We want to ofeer you our one way optimized links package for your site. All links will come from content optimized pages, meaning more weight for the search engines.
More than 80% of the links will have your desired anchor text(link).
We will achive this results by distributing an great optimized article on more then 400 sites, all links will come from diff IP's.
Each article posted will have 2 one way links pointing to your site.
What are the advantages of links from optimized articles?
These days all webmasters and online marketers prefer one way links and not reciprocal or directories links because of several reasons:
1. All the resulting links will be placed in the context of a optimized content page, not in links pages with no surrounding content.
2. After one initial payment (We accept only egold) you will not pay one cent in the future but all the links will stay live and even more, links will start to multiply because of webmasters that will repost your article on their websites along with your 2 one way links.
3. These one way links both deliver targeted traffic and improve your link popularity and search engine rankings.
In order to receive maximum search engine benefits from these one way links we will integrate your desired keyphrases in both the title of the article and body.
This is the exact same method the bigger SEOs use to achive high rankings for our own sites.
In less than 10 days we will send you a detailed report so you can check all the live links.
Don't worry about bad tricks or ffa, this mehod is tested and improoved by us along the years and it is more than legitimate.
Quick Overview:
We will write an optimized article, attache 2 one way links to your site with it and we will submit it to more then 450 sites.
After a campaign with just one article our clients end up with aprox. 600 one way links to their sites, because our writers are recognized on the internet and have a high approval rate for the articles.
This method will achieve top rankings for you on almost any keyword out there within 45 days and we provide a 200% assurance on that.
If you want to know more or you want us to start, let's discuss all the details here.
Waiting for your reply,
XXXXXX
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Check out the claims and their spellings show how professional they are isn't it ??
Abhishek