[Forsh]

Are you making a logo or a header/banner?

If you're making a logo, I think bevel, emboss, and 3d logos look a bit amatuerish...when we make logos for clients they are always vector files.

Because...

1. You can reverse them in white.

2. You can reverse them in black.

3. There is no limit on how big they can be printed. Remember, a good logo needs to be able to hold up on a billboard....even if you never plan to use it on a billboard! It's just one of those things we consider that a client would want us to consider, if that makes sense.

4. You can easily punch the background when running the logo in print media.

5. Concerning backgrounds in logos: I'd stay away from them, unless they are a vector shape that works with your concept.

6. Most graphic designers doing page layout will love you when they place your logo on the page, and it's ready to go!

Hope that helps.