Quote:
Originally Posted by NothingButNet
It seems to me that branding is a natural side-effect of most normal advertising methods. I mean, the thing you are marketing is your brand, right?
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Yes and no. You want your brand to be associated or thought of when someone thinks of a service. You are marketing your services AND your brand with the eventual hope of only having to market your brand. (Or vice versa if that makes sense)
http://www.stuntdubl.com/ has some excellent advice on online branding (When his hacked blog comes back online).
We also use Adwords (Content network) for branding locally.