[John Scott]

Several times a month we receive inquires about serving clients with a budget under $10,000. And we are in fact in business to create profit, so you might find it odd that we turn away clients who could be adding to our bottom line. So let me take a moment to explain our position.

We have been in business for years, so we know that when we take on a new client, that client will most likely be around pestering us for years. Yes, five years later, and even 7 years later. And we do not charge clients for every single email we respond to or every single phone consultation. In several ways, the client / consultant relationship is a partnership. We are a strong company, a serious company that makes serious sacrifices for serious clients. We believe that strength is the only way to succeed in the dot com space. Our philosophy is one of lead, follow or get out of the way.

We want to work with leaders. We do not want pussies or pushovers or silly noncommittal pansies. I can’t state it clearer than that. If you cannot commit $10,000 to your business, it’s a good guess that you are a noncommittal pansy, and our clients eat noncommittal pansies for breakfast.

Look at it from our point of view. SEO Company “X” has a client with a $50,000 budget who is gunning for the same keywords as you. At the same time, we take you, a noncommittal pansy, who has a budget of $2,000. Who is going to get the top spot? There’s a good chance the Big Dick with $50,000 will get the top spot, putting us in the #2 spot, and we do not like being #2.

There is also the matter of demand. With the demand on our time, we need to be selective about who we serve. If you come to us wanting to be ranked for “Flowers” and we take your $2,000, that contract would effective preclude any future contracts in that market, so we might just be turning down a $100,000 contract from another “Flowers” client.

Hope this all makes sense.

Is this email a bit too blunt?