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-Flash, frames, Javascript
-Duplicate content
-Splash page / flash intro for homepage
-Redirects on homepage
-Sitewide titles / meta descriptions
-Dynamic looking URLs
-Javascript or flash based navigation
-No H1 headings
-Not enough text content
-Not actually using the phrases they want to rank for in the content
-Ignoring the long tail, targeting only the big hitter phrases
-Poorly written CMS which incorporates many of the problems mentioned
-Poor design (won't help rankings, but important for conversion)
-Printable versions of pages (dup content)
-not using robots.txt or rel=nofollow to hide useless pages
-Content available via POST, instead of GET
-Issuing a 404 instead of a 301 when content moves
-Site owner expects good rankings with no work
plenty of others.
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