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Old 04-03-2007, 07:31 AM   #1 (permalink)
blu.raven11
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Article Directories to Increase Traffic

By: <mod edit>

How to Use Article Directories to Increase Traffic

SEO. Keywords. Metatags. Metadescriptions. Spiders. Robots.

Do you feel overwhelmed when you hear people talking about all these things? Most people do. Here's a quick glossary, and then the reason you don't have to worry about these words if you know a couple of web secrets.

" Metatags - Words embedded in your web page that tell viewers and search engine automatons about the content on your page.
" Metadescriptions - Same as metatags, but in sentence form, and with the possibility of being used on search engines as your site description.
" Keywords - The words you use in your metas and in the text on your page to describe your product or service.
" Spiders or Robots - miniprograms or automations sent out to automatically browse the Web by search engines, they catalog your site by keywords.
" SEO - Search Engine Optimization, this means your site has the appropriate keywords and structure to be properly cataloged by those spiders and robots.

Here's why this information isn't that important: it's archaic. Metas were devised in the early days of the search engines, when they weren't terribly powerful, so that your good content could be properly referenced by the engines. What they found was that unscrupulous webmasters loaded up the metas with keywords that were popular and would rank well, but that really had nothing to do with the content on the page. This is called search engine spam because it works the same way and is approximately as useful.

Spiders today don't pay much attention to the metas. They look for keywords in your content, and the most cutting-edge ones look for grammatical structure as well. It won't be long before they can tell whether your site is actually sensible. And they are looking for web pages that are frequently updated, not just static sites that contain the same information year in and year out.

Interestingly, your customers are looking for good content as well. One simple little trick can satisfy both of them inexpensively.

Good articles containing information about your product or service, rotated regularly..

Last edited by chicgeek : 04-03-2007 at 08:03 AM. Reason: Unnecessary link. (advertising)
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