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I had a review done on my site a couple days ago. Now that listing is ranked third on a keyword that I was shooting for.
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It's a good thing
The aim of the game is to get exposure. And you're (effectively) number #3.
That's great exposure. The people paying for Adwords are probably paying a lot more than you did, to appear further to the right!
Now, track the visitors coming directly from that link. Are they worthwhile visitors? Do they buy from you?
If so, then no complaints.
If not, then the ranking isn't worth chasing.
That's great information for you to have