Here are some other ways you could advertise on line
PPC is a very effective way given the proper treatment. Identify your niche and select the market you want to cater to and start from there. Research also on the keywords your desired market would most likely be looking for. You should be more focused on getting targetted traffic than just page views. Buying targetted link backs are also effective at getting targetted traffic. It really all boils down to what your site offers to your traffic