Quote:
Originally Posted by coolguy27
focus on SERPs also... 
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Yep, I must agree, SERPs are vital... In my niche there is a PR4 site which always appears before me in the search engine results and yet my site has PR6! When I saw this I almost fell off my seat, but
PR isn't the only factor in SERPs. In fact some say it isn't a factor at all.
Optimize for your keywords, build links and check your SERPs.
Gary