I just try to put myself in my viewers seat.. would they enjoy visiting my page/blog? If I don't even think it's useful or beneficial myself.. why would I think anyone else is going to care? This goes for.. anything..
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Do you think that blogging is a good way to promote other businesses?
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Yes.. I can't wait to get started trying that out. I mean more links can't really hurt.. unless you go about it really poorly.