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Dear James Bryan Menke,
I think controversy is great for movie stars & Rock stars... Theres no such thing as bad publicity in the movie & music business....
On the other end of the stick, Most controversy tends to lead to bad publicity, with that said, Bad publicity is one of the most difficult things to shake off in a normal business & Deadly to a small business just starting out.
Sure, at first the negativity will create a typhoon of curious visitors that want A first hand peek at what all the hypes about. (Short lived & 90% simply peek & run so they know what to look out for in the future if they see you again)
Now, this all changes if you are the one creating the controversy about someone or something else (Then its a positive reaction for you).... Just keep in mind that if the tables are turned & you are found to not have viable evidence to support your controversial claim, it will backfire & blow up in your face.
Kind of a fine line when dealing with any type of public relation technique.
Good Luck
Last edited by scorpionagency : 10-04-2007 at 07:26 PM.
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