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Turbine nice reply.. That kinda answers it all. In my experience with SEO is that it is nearly as important as backlinks. Specifically if the link name that is pointing to your website is what the website is all about. The more links with the same name pointing to your website the higher your website will rank for that keyword. I remember at one time when you searched for "miserable failure" on google it would take you to President's Bushed biography white house website, even when the actual page had nothing to do with "miserable failure".
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