One huge selling point for me would be a COMPETENT technical staff. If I need tech support, trust me, some guy with a script can't help. I need a fast way to get to a higher up who can even understand the issue. And for the love of Zeus... when I call support I want to speak to someone from the US, not India. Also I play around a lot with my own code and some open source, so a flexible install on demand at least once in a while feature would be awesome.
