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1. Same as everyone else ^^ Linking to your main site can only benefit
2. People these days are looking for things that nobody could have ever given them. If you give help, you get something back. If you have active bloggers who really enjoy the topic, might as well move into a more active posting schedule, like 4-5 posts a week instead of the previously mentioned 1 post a week.
3. It's possible to start with 1, although that 1 person could have booked schedule because of the blog. If you want a really networked and easy-posting thing going on, a team of 3-5 could do wonders.
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