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Sorry for the late reply. I have been busy for my PPC Ad Network currently.
k, the reason we install our Ad Spot at right top portion, is "this is the portion to feed in"
Standard website vs Member behavior
- First, we need to study from Social Network, Google, Yahoo login, it's a norm that trained your visitors "right top corner" is login section
- again, you will find left top corner is where MOST CTR happen there. Coz it's always "profile edit", "site navigator bar" there.
- and the middle section is the content.
So, the only suitable area, is the top+right top corner will get your Ad best feed
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