Quote:
|
Originally Posted by trafficmonitor
Hello,
Is there anyone using email marketing? Is there any company sugggested?
|
As Mike suggested, permission based email marketing can be profitable.
However, like anything it involves both skill and art. In deciding whether to get involved, you need to decide:
* Whom do you want to target?
* How do you want to bring people to your web page?
(For example banner advertising, which fell out of favor, is now being reconsidered. Of course, some marketers never backed away from banner ads.)
* Develop an action plan and then implement this plan. (Understanding a plan is subject to change and modification.)
* As Mike mentions, list segregation is useful in honing the quality of your mailings.
* There are a number of useful resources on the market which can guide you through the process of properly developing and marketing to a mailing list.
(For information on the email marketing rules, people may find
this article of value. From there, you will find references to a series of related articles.)
Trusting these comments are of assistance.
Kind regards,
John Glube
Toronto, Canada