Quote:
Originally Posted by James Trotta
I think updating content is overrated. In the ESL niche, for example, many of the highest ranked sites have crap content that hasn't been updated in years. It was crap 5-10 years ago, it's crap now, and Google eats it up and can't get enough...
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I think the measuring stick is different for every niche. ESL is a stagnant niche as suppose to the News niche. Without fresh content means digging your own grave. If the niche was like dolphins or something, unless something comes up updating the encyclopedia about them the info will probably stay the same.
-Swapw