View Single Post
Old 05-23-2004, 08:48 AM   #10 (permalink)
yankeeman
Inactive
 
Join Date: 02-17-04
Posts: 152
iTrader: 0 / 0%
Latest Blog:
None

yankeeman is liked by many
Send a message via ICQ to yankeeman
What is the goal of your ad campaign?

First, let me preface my remarks, I sell traffic.
Pop unders, exit traffic, circle jerk trafic.
They all have a usage.

One of the faults of many companies purchasing traffic,
is that they don't understand advertising is an investment,
not an expense.

Example:
This is an example of a typical inquiry from a company;

"If I purchases 1 million (pop under, exit hits, banners) how
many widgets am I going to sell? The fee paid for the traffic
is not relevant.

Answer: NONE

Why, several answers

1) Whom knows your company?
2) Why would someone purchase your product/service?
3) Is your product priced correctly?
4) Is the ordring process easy?
5) Can they speak with a "live person"?
6) Does the customer have confidence in purchasing from your company?

Advertising has to be constant. Whatever your budget, $25, $100, $500, $1000, or $10,000 per month, keep your name (Branding) in front of people.
yankeeman is offline   Reply With Quote