How many clicks without a sale before you drop a program?

[Comenius]

I've been running a 125x125 banner on one of my sites and have accumulated over 200 clicks in the past couple weeks but absolutely no sales/commissions.

How long do you let a banner run before you dump it and replace it with something else?

I would have thought that I'd get at least a 0.5% conversion rate, but that hasn't happened.

Would appreciate any advice!

[zeekstern]

That is roughly about the max I use. But, I then do a little homework. If I get a lot of clicks in a fairly short time with no sales I :

1. Check the banner from a different PC and follow it through to the payment page to make sure my affiliate ID is present. For some reasons I have trouble with ClickBank products mysteriously dropping mine.

2. If the destination page captures emails, I will try to replace it with another program that doesn't.

3. Evaluate the landing page. If it sucks, drop it. Or, direct the customer to YOUR landing page. Then contact the aff program and see if they will let you bypass their page and direct them directly to their payment page instead. Also, on your page try to capture their email address for your list)

Hope this helps.

Zeek

[marine841]

I think analysis about the positive click( click which convert to sales) is required. So many clicks but no sales is not positive it requires a reconstruction of planning.

[Lyon]

I think after hundreds of clicks without a sale

I guess the visitors got turned off by the price or something

[ezyprofits]

It could be that the visitors that click on your banner is not a targeted traffic or there must be something wrong with the product / sales page or pricing.

As for number of clicks, I think it depends on how much is your commission. If your commission is very low and with so many clicks and still no sales, i think it's time to pull the plug.

[ami1]

I try not to promote a product with conversions less than 1%

There are too many products out there so if the banner is not converting and I know I am getting targetted traffic, then I move on to another product. The probllem may be with the vendors sales page and not with you

[marky]

if not any purchase is going up after 200 click that's mean something wrong in that site at any label : product,price,visibility etc

[Helpcenter]

Never drop a program. There are so many ways to make it work. Get a company that takes part of your profits in make it work. I know people that do that kind of stuff. Or better your SEO. Get tons of keywords on your site to get increased traffic. Never give up because thats simply accepting failure.

[DangVu]

Originally Posted by ami1

The probllem may be with the vendors sales page and not with you

I agree with you on this.

You could work around bad sales copy of vendor by driving visitors who click on the banner to your lead capture page so that you could capture their email addresses and use your own powerful copy to close sale.

[snakeair]

Originally Posted by Comenius

I've been running a 125x125 banner on one of my sites and have accumulated over 200 clicks in the past couple weeks but absolutely no sales/commissions.

How long do you let a banner run before you dump it and replace it with something else?

I would have thought that I'd get at least a 0.5% conversion rate, but that hasn't happened.

Would appreciate any advice!

I usually never stop promoting a product that doesn't get any converts after few week's. I'll just type up a post and leave it on my blog forever or until the website shut's down. Sometimes people might land on that post in the future and feel the product can help them and get a convert. It's happened a few times to me.

I do not like to give up on something even though no sales was made after a few week's. Could be cause i'm marketing it wrong, have a poor landing page or poor post typed up that's causing no convert's. But i don't give up on the product, just let the post on my blog get well indexed in search engines and i find the next product to promote.

[Eminem]

I usually can tell if a product is good by looking at it and at the sales page but mostly from word of mouth.

I do drop programs I see that arent going to convert well for me but there is one thing
you gotta remember......... and that is the 90 day cookie or longer.

Some of my sales trickle in from people who clicked on a banner and then decide to purchase a mth or two later.

If its a solid product then stay with it and hopefully the sales will start to roll in.

good luck!

[OfferUK]

I would usually drop a program if I haven't received a sale after 200-300 clicks, although it obviously depends on the value of the products and commissions. If you're going to get paid $1000 for a sale then it might be worth persisting.

[rupastan]

Originally Posted by OfferUK

I would usually drop a program if I haven't received a sale after 200-300 clicks, although it obviously depends on the value of the products and commissions. If you're going to get paid $1000 for a sale then it might be worth persisting.

Glad to hear you're using this: I plan to keep it much more aggressively up-to-date than has been the case in the past, but don't hesitate to let me know if you find errors or need clarifications.
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[OfferUK]

Originally Posted by rupastan

Glad to hear you're using this: I plan to keep it much more aggressively up-to-date than has been the case in the past, but don't hesitate to let me know if you find errors or need clarifications.
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[Removed]

Hi,

Some mistake I think?

[Orly]

When considering a profitable or non-profitable program I usually check for a budget, not clicks.

I mean, if I get 200-300 clicks but it cost me pennies - I can continue the test to see if it's worth my spending. If I pay for each click (for example, in highly competitive CPC) then I calculate traffic completely differently.

Of course that SEO traffic and content I never touch.

But for example, I got a website that does not convert for every 300 clicks - but it WILL convert with the relevant traffic for every 100~ clicks.

Traffic as a number usually doesn't give the whole picture.

[Multimastery]

I am very selective about affiliate programs that I sign-up for. That said, I usually give all my programs at least a 90-day test run, tweaking and changing different things over that period of time to find out what is effective or not.

[longroad]

200 is about the average for me before I start worrying. If its PPC i stop at about 200 clicks, if its free traffic then I'll leave it up to 1000 before i pull it and swap for another program/product.

[w3bmaster]

If i consider i send quality traffic and no sales i drop it ..

[AlanL]

With 125x125 banner ad, if I have sent 1,000 unique and targeted visitors to the program, I still got any sales. I'll drop it and try another one.

[trippynet]

I usually go about 500 - 1,000 depending on the offer and payout.