Affiliate Marketing ForumDiscussions concerning affiliate programs, affiliate marketing tips and techniques, and ways to increase earnings through referral programs. This forum is NOT for promoting your own affiliate program or referral link.
I think it can very good market for advertising as it's a kind of social network which has many visitors daily and they can be interested in everything. So i there's a chance that your ad will work on Facebook.
I think with the help of facebook you may target the audience related to your niche and may get some huge traffic, I think affiliate marketing is a bit difficult from facebook
For the paid ads we've had no luck in e-commerce conversions. But our Fan Pages is a good brand builder and when we run facebook ads to get more fans those ads convert VERY well (80%+). But the PPC is pricey for those, so it's what is it worth to buy fans for your page. Then what is each Fan worth to your business. I think it's a long term approach.