01-25-2011, 11:26 AM
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Administrator
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Join Date: 10-29-07
Location: Canada
Posts: 26,486
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Quote:
Originally Posted by Joe Bestler
Snakeair, I am not real impressed with the post. Use absolute URLs? Does the author really think that Google can't figure out where the page is located if you use relative links? Also was wondering what page speed has to do with internal linking...
hmmm, problogger.com normally puts out better quality than this.
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The author didn't explain why very well.
Quote:
•Make your internal links absolute links.
Absolute links are the exact path to the page on the web server. e.g.http://www.yourdomainname.com/services.htm is the absolute link to your services page. If you are using a WYSWYG or online editor when creating your internal links, it will just put the relative path in the hyperlink. e.g. <a href="services.htm">Services</a> This is a carry over from developing your site offline and testing your internal links offline. Good for offline testing but bad for search engine optimization.
Just like described above for your home page, the more links that look exactly the same pointing to the page, the better. When someone links to one of your individual pages or articles, they are going to link with the absolute link. You should too!
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Internal Link Building Strategy
Regarding web page speed:
Quote:
The speed at which your web page(s) load has always played a part in the success of a website or blog. If your website or blog loads slowly, the visitor will just leave. Web surfing people are very impatient. It doesn’t matter how they are accessing your site, if it’s slow you are not going to make that sale, have a reader added to your blog, have the visitor spread the word for you by word of mouth or get bookmarked on any of the social networking sites.
Now, because Google announced that web page download speed plays a part in your positioning in the search results everyone is on the band wagon to improve the download speed of websites and blogs. Don’t figure. It takes Google to watch something for people to pay attention they should have been doing in the first place.
Quote:
You may have heard that here at Google we’re obsessed with speed, in our products and on the web. As part of that effort, today we’re including a new signal in our search ranking algorithms: site speed. Site speed reflects how quickly a website responds to web requests.
Speeding up websites is important — not just to site owners, but to all Internet users. Faster sites create happy users and we’ve seen in our internal studies that when a site responds slowly, visitors spend less time there. But faster sites don’t just improve user experience; recent data shows that improving site speed also reduces operating costs. Like us, our users place a lot of value in speed — that’s why we’ve decided to take site speed into account in our search rankings. We use a variety of sources to determine the speed of a site relative to other sites.
Using site speed in web search ranking – Official Google Webmaster Central Blog Friday, April 09, 2010
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