In a nutshell, they calculate how much you earn per click depending on the particular keyword that ad was bidding for. Keywords in different niches earn different amounts of money, and Google doesn't share exactly what percentage of the bid you get.
In a nutshell, they calculate how much you earn per click depending on the particular keyword that ad was bidding for. Keywords in different niches earn different amounts of money, and Google doesn't share exactly what percentage of the bid you get.
adsense in vague sense corelated to traffic you can drive to your website, the high you pageranked in S.E.O the more you get paid for adsense (don't take the literal meaning of my words).