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Originally Posted by ami1
Probably the same day to day variations we all see. But before we jumt to that conclusion, have you made any changes to your site. Could account for the strange adds omn your site. Also There are rumors that the adsense ads may be targetted to what the visitors was looking at before coming to your site
All sorts of changes going on
I'd just focus on getting more traffic and building more pages
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To add onto your reply, here is a good blog post from the adsense blog about setting all this up.
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We understand that when showing ads on your site, there may be a few you'd like to prevent from appearing. There are a number of ad control and filtering tools in your AdSense account, which we've listed below to help you determine which ones are right for you...
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Full blog post:
Adsense targeting tips
Jenny, have you add section targeting tags on your site?
I found this post on this
https://www.google.com/adsense/suppo...y?answer=23168
Also has your traffic gone down by any chance?