I'm starting to get suspicious of how automatic bidding works.
On a whim, I dropped my auto bid amount down to pretty much nothing, to see what would happen.
And now, my phone is ringing off the hook... at 1/4 the price!
I'm trying to take "seasonal" services (gutter cleaning/holiday window cleanings, etc...) into consideration, but still...
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I think that having a higher bid doesn't necessarily get you better position clicks, but in fact... lower bids drive down the
overall bid averages.
Did that make sense?