regarding the webmaster guideline mentioned in this article
http://www.google.com/support/webmas...ge&topic=&type
some webmasters are taking it too lightly I think without looking into the context, and reading before it
Quote:
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However, some webmasters engage in link exchange schemes and build partner pages exclusively for the sake of cross-linking, disregarding the quality of the links, the sources, and the long-term impact it will have on their sites.
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point is indicated on that same page, <link removed>