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Originally Posted by Digiteyes
You may want to select search phrases and optimize a different page for that phrase, since that's how most people search. You'll also find you'll get better placement. For example, for "CPE continuing education" you are 3 in alta vista and for "CPE courses" you are 47 in google and 1 in msn.
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I tried something like this just this week. I added 3 new pages which each include a short article of about 300 words each and I included a lot (5 - 8%) of my keyword phrase. I'm waiting for Google to do its thing to see how it affects my relevance for those phrases.
But I am nervous about what the new pages and internal links are going to do to my PR. Kind of like flying by the seat of my pants.....
Thanks for your help.