Google Click though Fraud - Page 2

webmastery · 06-20-2004, 04:57 AM

I'm definitely sticking with my premise here.

And I wasn't even taking into account how bad an AdWords campaign can be if its configured with the defaults, like BroadMatching. "Let Google optimize my ads". LOL

People cycle through AdWords like they're shopping for price.

When they hit search results, they think its a tacit approval of the quality of the site.

I'm sure this will vary according to industry, but in general it seems to apply.

mjm1905 · 06-20-2004, 08:10 AM

Good point webmastery. The industry could have a lot to do with this. If your promoting a professional service, it could be a different ball game.

I use ad sense, but not very heavily. Google definatly has the power to send steady traffic for what ever terms you think could tweak your business. I am not on top of any search results for major keywords, but I think I would have to try it out if I did reach the top.

On a personal note, sometimes I will click on paid links, simply because if someone is paying for me to see their site when searching for a phrase, it most certainly will have what I am seeking. One problem I see that many of you might agree with, some people distort their ads a good bit.

Badmoon · 06-21-2004, 06:16 AM

Well It looks like I started a whole thing here.. i did look a little harder at my visitor logs and some of these are people clicking over and over again.. Dont know why someone would do this not even why my competitors would do this but I hope google has a filter for the clickthoughs so i can block ranges of IP's

awall19 · 06-21-2004, 06:20 AM

Quote:

Originally Posted by Badmoon

Well It looks like I started a whole thing here.. i did look a little harder at my visitor logs and some of these are people clicking over and over again.. Dont know why someone would do this not even why my competitors would do this but I hope google has a filter for the clickthoughs so i can block ranges of IP's

make google aware of your repeat clickers

RingingPHoneML · 06-21-2004, 06:23 AM

Just adding my 2 cents on this. I went to a WebTrends seminar last month and they said that in Google about 10-20% of people click on the PPC's and 80-90% of people click on the organic.

webexpertz · 12-12-2005, 04:56 AM

Quote:

Originally Posted by RonHollingsworth

Not true. Well if you are referring to conversions on the fraud clicks then yes, but PPC will always bring a higher conversion rate.

I am totally disagree with you statement. fraudulent Clicks always ruins the paid compaing budgets of the advertisers. then how could anyone get higher conversion rate. Its also depend on the competition of the keyword. if the competition is more as like for keyword "web design" and some thing like that we had lost a lot of money in advertisings.

webexpertz · 12-12-2005, 05:18 AM

To track and detect fraud clicks on my PPC advertising's, I am using the click fraud software from http://www.clickfraud247.com

Features of this software
1) You can Register Unlimited Domain Names (One Excellent feature of clicks monitoring software is that you can use unlimited domain names. Therefore if you have several different websites you can manage them all from the same clickfraud247 account.)
2) Click Fraud Alerts: Fraud Clicks Alert 1 has a default setting of 5 clicks in 1 day. So therefore if a potential customer clicks on a advert 5 times in 1 day, this will set the alert off. When the alert is set off, a pop up box will appear on the customers screen, this will be similar to the one shown below.

3) To Download Detailed Report of clicks and you can claim for refund from your ad network provider like Google Adwords. and Overture(Yahoo Marketing)

At first I was very sceptical about click fraud and not sure how true it was. But I subscribed to Click Fraud 247 and set up the software quickly as suggested. Within 12 hrs I had received alert emails. This software is great and has reduced my monthly advertising by 20%. Well worth paying the monthly subscription.

You can also try a 7days trial version.

Hope this above would help you people in fighting Fraud clicks and Good Luck.

Michael Allison · 12-12-2005, 10:32 AM

Well, whatever he said, he said it a year and a half ago.

A lot has changed in a year and a half and this is a dead thread.

But, I found what you had to say to be quite valuable. Thanks for your insight and the software recommendation.

I'm highly skeptical about PPC advertising, myself. I think that I have clicked on two ads in the last six years. If everyone was like me, there would be no PPC industry. I only use organic search results and I ignore PPC ads on sites. They may as well not even be there.

-Michael

webexpertz · 12-12-2005, 11:01 AM

oh!! i forget to see any date... actually i was searching the threads related to click fraud issue. i found that in this thread some thing wrong had been mentioned ...sorry for that....yeah now days if you are advertising on PPC then you should have clicks tracking software also.

MaxForce · 12-13-2005, 06:39 AM

Was just wondering, how is Google going to track dynamic IP users? I mean, each time I am connected to the net, I am assigned a new IP!!! This is why I will never use a PPC Campaign.

Michael Allison · 12-13-2005, 09:48 AM

In that case, I believe they can only nail you down to your geographical area and your ISP. At least, that's what is logical.

-Michael

MaxForce · 12-13-2005, 10:25 AM

Is that sufficient?
Also, what does that mean? ISP ban? That will not do marketing any good! Yes, it will stop the fraud but defeats the whole purpose of PPC right?

Michael Allison · 12-13-2005, 10:32 AM

No, they wouldn't ban an entire ISP. In my case, I'm stuck with Comcast.

They are the largest cable company in the US. No way would they ever ban it.

I'm not sure what they do, to be honest. I just know they can't very well ban people with dynamic IPs. I'm not very well informed about the inner workings of the uber google elite snuff squads, though.

Hehe... that's kinda funny.

-Michael

webexpertz · 12-13-2005, 01:56 PM

But now days there are many click fraud software are available which could help you out in tracking IP's and send you click fraud Alerts through mail and will send you a details report of the click fraud hits from same IP's and According to Google Terms and Conditions it says that if your PPC advertisement found to be hit by fraudulent click then Google will refund for those clicks. you can claim you advertisements for fraud clicks. Through this way you can save your $$$ PPC Budgets to get ruin.

The software which i know and are using is very good which i have mentioned above also its http://www.clickfraud247.com

the first month trial is free..if some one using PPC..use this tool. share your experience with this tool

MaxForce · 12-14-2005, 07:36 AM

OK, so PPC campaign comes with Fraud Detector Software, but how are we to prove that those clicks are fraud. Like Mike's case, if your site is hit with a lot of different dynamic IPs, could you claim fraud? But then, the provider IS the largest in the States! It would not be surprising to receive huge number of clicks from Comcast especially if your target market is the US itself?

webexpertz · 12-21-2005, 01:21 AM

PPC Campaigns are provided by your and our favrotie search engines like Google and Yahoo. and also they are unable to analyze much about the fraudulaent clicks. Thats why the software companies came into action to design click fraud software for detect the particular IP if the same click happens 5 times a day from same IP then One error will shown up on the screen of the vistior and one alert mail will also come to your ID.

I think u should give try to Click Fraud 247 (http://www.clickfraud247.com), right now its free till jan 2006.

If you need some other information regarding this Please check website http://www.clickfraud247.com for details.

Hope your doubt has been resolved..