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Old 07-10-2006, 10:22 AM   #1 (permalink)
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Review: New logo

following advice from forum members i have designed a new logo for my ebook website
This is my old logo


this is my new logo


feedback appreciated
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Old 07-10-2006, 11:15 AM   #2 (permalink)
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This should next time be posted in the graphic forum.

Great improvement, I still have some advice for the new logo.

IMO, there is far too much text. I would remove the reflected text to create a cleaner look, but if you choose to stay with the reflected characters, perhaps add a blur to make it look more graphical. Also, is the "instant download" part of the site name? If not, maybe put it below the title or take it out completely. My last "if I were you" recommendation would be to maintain "HOBSONSCHOICEEBOOKS" as capitals, but reduce any other logo text to lowercase. Also, is it supposed to be Hobson's with an apostrophe? Okay, now I'm just being ridiculous.

I took a peek at your related site to see how the colours worked. I think you should pick up the orange and grey motif in your webdesign as well, even if it's as much as making citrus-coloured links.

As many suggestions as I made, you are on the right track. I enjoy the monitor graphic. Create a few versions of the logo to share with family and coworkers (and us) if you're up to it!
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Old 07-10-2006, 12:43 PM   #3 (permalink)
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Old 07-10-2006, 02:05 PM   #4 (permalink)
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Nice logo!

Reflection is a bit too strong and I'd weaken it a little.
Also you could add gradient fade to this reflection, so the bottom part of it is completely transparent.

No need to add the reflection of "Instant Download" (and as chicgeek said - lowercase for this would be better), I'd also make these letters thinner, so "HOBSONSCHOICEEBOOKS" dominates in the logo.
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Old 07-10-2006, 02:39 PM   #5 (permalink)
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how about this



i will make some more tomorrow and post them
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Old 07-10-2006, 02:53 PM   #6 (permalink)
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I gotta say I still don't like the reflection, but I think an angled and burred shadow would do nicely.

What's the grey box for?
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Old 07-10-2006, 03:49 PM   #7 (permalink)
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here are two more ideas



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Old 07-10-2006, 03:40 PM   #8 (permalink)
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Looks nice but i think it would be better with no reflection at all.
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Old 07-10-2006, 03:58 PM   #9 (permalink)
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I like number 1. It's much cleaner than your first version.

What's up with "instant download"?
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Old 07-10-2006, 04:43 PM   #10 (permalink)
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Yeah maybe don't have the 'instant download' tag in the actual logo
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Old 07-11-2006, 02:34 AM   #11 (permalink)
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right got rid of the instant download bit here is a couple more with the first being my fav so far



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Old 07-11-2006, 05:48 AM   #12 (permalink)
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I'm sorry again, but I don't understand the desire to add more text than "Hobson's Choice Ebooks". Less is more.

*shrug*

Though I do like the red/grey-blue scheme of one of those last logos. Just make sure your webpage compliments it.
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Old 07-11-2006, 06:15 AM   #13 (permalink)
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i just have this thing about adding more

take a look at http://www.hobsonschoiceebooks.org i think the red/grey one goes really well with the rest of the site
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Old 07-11-2006, 09:55 AM   #14 (permalink)
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i like the method of joining words together, but not when a word ends with the same as the other starts, for example 'choiceebooks'.

All the icons you add to the logos seem so generic that they aren't realyl worth having. I'd go with just text i think.
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Old 07-11-2006, 11:00 AM   #15 (permalink)
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Quote:
i like the method of joining words together, but not when a word ends with the same as the other starts, for example 'choiceebooks'.
looks a bit better now that its `ChoiceEbooks`
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Old 07-11-2006, 02:25 PM   #16 (permalink)
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yeah definitely, now how about that one without the box thing? Could be just as nice I think as long as the design looks good with it in.
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Old 07-11-2006, 03:14 PM   #17 (permalink)
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think i`m going to stick with the red/grey one as it goes with the rest of my site better than the box one
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Old 07-11-2006, 03:29 PM   #18 (permalink)
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Yeah, it does look good on the site
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Old 07-18-2006, 12:08 PM   #19 (permalink)
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here's my worth...

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Old 07-18-2006, 12:20 PM   #20 (permalink)
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I don't like the red in that... everything else is phenomenal. Even if you use a brighter gold or a darker grey-blue for the red bits.
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