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Old 11-29-2010, 10:07 PM
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Why You Should Always Use A Double Opt-in

How many of you do email marketing or even gather email address's from one of your websites to use later on in the future for when you launch a product? Do you make sure they double opt-in or do you just gather email address's without having them opt-in?

Take a look at this blog post before commenting on this thread.

Quote:
Today’s Internet marketing atmosphere is plagued with email spam that doesn’t seem to stop as unethical spammers just hammer our email boxes with multiple offers for prescription drugs and other more intimate products.

Although spam attacks are annoying, it is important to keep your marketing reputation intact with quality email content sent only to your subscribers after receiving a double opt-in consent for your information.

Your focus is definitely to build a loyal, responsive list of subscribers willing to receive your emails and the safest way to build that list is with the double opt-in process.

In your rush to get your Internet marketing business going without a list, you might mistakenly try some shortcuts that will get you branded as a spammer.

Buying a list, gathering email addresses from forums and.....
Continued at: Always Use A Double Opt-in

Your thoughts on this topic? If you disagree with something that was mentioned please explain why.
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Old 11-29-2010, 10:16 PM
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I really hate to post "and I agree"...
But......a marketers reputation, over the long term. is far more valuable than a few dollars.....
Plus the possibility of losing the site and the host..
All that work for pocket change or...nothing..
Just not worth the gamble...
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Old 11-30-2010, 12:16 PM
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I may be wrong but I know many if not most email marketing companies are now required to make users double-opt in due to the CAN-SPAM act. Either way its a good idea since you don't want a few people who accidently got subscribed reporting you for spam or saying bad things about your company.
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