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Old 01-07-2006, 04:08 PM   #1 (permalink)
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Marketing Campaign Slogan

I need help with a marketing camapaign slogan for a camera shop. It's a 40 year old, established camera shop that doesn't exactly do low price leader tactics. It's more of a high end shop, and business has been slower than in the past, so we're doing a local campaign.

I'm thinking something like. "Because family is the only thing that matters", along with a Kodak moment type picture of a family. ....
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Old 01-07-2006, 04:42 PM   #2 (permalink)
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Hmm,

Scenario: A mother holding and looking into the eyes her newborn baby with so much pride, you can almost see a tear in her eye.

Caption: For that perfect moment

Any camera / shop advertisement underneath.

Note: Maybe, the photo in the hospital, the mother still in bed, white blankets, baby wrapped in white - Rather angelic me thinks :-)
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Old 01-07-2006, 06:42 PM   #3 (permalink)
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Good, G10. But we also want to be able to use it in radio spots. So it kind of needs to be a stand alone compatible slogan.....
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Old 01-07-2006, 06:57 PM   #4 (permalink)
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Scenario: Two painters beside each other, both are trying to paint the model in the middle (something funny for catching the eye of the viewer) The left one has a logo that says something like Quick-N-Ugly while the right one has The companies logo on the back. A big difference in quality can be spotted in their paintings since the right one has photoquality.

Caption:
Quality comes with experience, and we got both!

LOGO since 1966
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Old 01-07-2006, 10:02 PM   #5 (permalink)
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Muchas beuno, Padre.
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Old 01-08-2006, 07:17 AM   #6 (permalink)
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Njemo Problemo!

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Old 01-08-2006, 07:34 AM   #7 (permalink)
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Njemo Problemo!

(Spanish?) lol
Chroatish. but it should be njema problema.
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Old 01-08-2006, 08:03 AM   #8 (permalink)
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WHoaHAhahaha

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Old 01-09-2006, 03:19 PM   #9 (permalink)
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'You want your photos to pass the test of time, chose the camera shop that already has'
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Old 01-09-2006, 04:51 PM   #10 (permalink)
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"picture perfection" emphasize picture as not just the physical picture but the thought of perfection.
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Old 01-09-2006, 06:30 PM   #11 (permalink)
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Quote:
Originally Posted by Dustin07
'You want your photos to pass the test of time, chose the camera shop that already has'

Also good.
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Old 01-09-2006, 07:00 PM   #12 (permalink)
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Old 01-09-2006, 07:20 PM   #13 (permalink)
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Muy bueno.
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Old 01-09-2006, 07:28 PM   #14 (permalink)
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Old 01-09-2006, 11:23 PM   #15 (permalink)
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'You want your photos to pass the test of time, chose the camera shop that already has'
For some reason that leads me to think of a bitchy old crone who just refuses to die and makes everyone's lives miserable.
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Old 01-09-2006, 11:24 PM   #16 (permalink)
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Old 01-09-2006, 11:24 PM   #17 (permalink)
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Old 01-09-2006, 11:25 PM   #18 (permalink)
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Whatever that means
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Old 01-09-2006, 11:29 PM   #19 (permalink)
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Whatever that means
It means whatever the client wants it to mean.

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Old 01-09-2006, 11:30 PM   #20 (