Is There a Quality Score for Facebook Ads?

[snakeair]

hmmmm, good question. Hey, check out this blog post if you want to learn more.

Does Facebook have a “quality score”? In short, yes, but it applies more to reputation and account trust than Google’s ‘relevance’ driven quality model.

For people that run self serve ads on Facebook, the idea of having a ‘quality score’ almost seems like adding insult to injury. Simply getting ads approved consistently on Facebook is hard enough, let alone trying to keep track of some ‘account trust system’ metrics.

The good news is that a lot of the trust metrics are common sense, and it paying attention to these trust factors really can help how your accounts perform, and how much leeway they get in Facebook’s eyes. This translates into easier ad approvals, raised budget caps, and more warnings before they would consider disabling your ad account.

Continued at: http://ppcblog.com/facebook-quality-score/

Any thoughts on this blog post? Also if you post a comment on this blog post and get a answer, could you let us know in this thread? I'm sure more people will soon be using Facebook ad's and would like to know more information.

[bogs]

well i think i agree... Matt Cutts recently mention that google are going consider facebook links.. facebook might also applies they quality score of google..