How do i choose negative Keywords??

[danai_p]

How do i decide which negative keywords to use? I mean if i have an AdGroup about web design for example.. According which criteria should i choose my negatives?

[Band333]

What is the meaning of

negative keywords

?

[snakeair]

Originally Posted by Band333

What is the meaning of ?

Here is some info from the Adwords Help section:

A type of keyword that prevents your ad from being triggered by a certain word or phrase. It tells Google not to show your ad to anyone who is searching for that phrase.

• For example, when you add "free" as a negative keyword to your campaign or ad group, you tell AdWords not to show your ad for any search containing the term "free." On the Display Network, your ad is less likely to appear on a site when your negative keywords match the site's content.

• A similar term is negative match, one of the four keyword matching options that is used to describe negative keywords.

• Add negative keywords on the Keywords tab by clicking "Negative keywords" below the main table.

• Negative keywords are an important part of every campaign because they help make sure that

Continued at: http://support.google.com/adwords/bi...&answer=105671

[danai_p]

In Google AdWords, there is an option to submit negative keywords. Which are keywords for which you don't want your ad to be triggered! For example if i have an ad about cars, i'll put "house" as a negative keyword so it won't trigger my ad for this keyword.

[starinfranet10]

The main thing is that about nagative keywords are 1 phrase related to your keyword you can track all keyword through google analytics. you can also track your website getting more traffic from which keyword phrase then you can decide which phrase is nagativ