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  #1  
Old 01-13-2015, 05:54 PM
iszuddin iszuddin is offline
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Does email marketing matter?

I have a website that sells a PHP script. And I am considering paid advertising for my site. A part of me feels like I need to have some email marketing strategy to capture the traffic that I pay for. Maybe offer some free email course related to my product.

I feel like I am losing a lot when I am not capturing leads that doesn't buy right away.

And also about email marketing, I feel like I need to have my paying customers on a mailing list some how so that I can continue a channel of communication with them.

When you guys got started, especially if you are selling software, does email marketing matter?
 

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  #2  
Old 01-13-2015, 06:21 PM
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HTMLBasicTutor HTMLBasicTutor is offline
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Email marketing can be very effective.

That being said, you need to have people optin for any mailings or you will be reported for spam. Telling them they are automatically added to your mailinglist and have to optout is not right.
 
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Old 01-14-2015, 07:19 PM
Greaty08 Greaty08 is offline
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i believe it do work but conversion rate is quite low...
 
  #4  
Old 01-14-2015, 07:49 PM
iszuddin iszuddin is offline
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One time, a friend in a huge (8-figure revenue) direct response online company said, "We don't look at conversion much anymore. We look at customer lifetime value". They are in self-help business. Maybe you guys can guess which company that it.

Maybe that is possible with a good email marketing strategy, even though conversion is low.
 
  #5  
Old 01-17-2015, 10:50 AM
apkapps apkapps is offline
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Now a days i m also working on email marketing and i am getting good response for it
 
  #6  
Old 01-19-2015, 05:18 AM
qount qount is offline
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Email marketing is still effective and profitable,you can sell any products or services related to your PHP script on your email list!
 
  #7  
Old 01-24-2015, 05:11 AM
AffiliateWaves AffiliateWaves is offline
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Yes it is effective and one of the best methods to promote your offers and your affiliate offers .

You said you are selling software and have a good list.Use it to communicate with them regularly ,try to know their views about your services ,plan customized offers based on their views and tell them about it
 
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Old 01-25-2015, 04:10 AM
Roment001 Roment001 is offline
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Yes agree with other. Email marketing could be the best strategy for you.
 
  #9  
Old 01-25-2015, 05:17 AM
iszuddin iszuddin is offline
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Thanks for the input guys
 
  #10  
Old 01-25-2015, 07:49 AM
sanjay1 sanjay1 is offline
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Email Marketing is a good method in Online Marketing.you can generate lead quickly from this.Not more effect on Ranking.
 
  #11  
Old 01-26-2015, 10:05 AM
dhee24 dhee24 is offline
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E-mail marketing works. But you'll get good results when you have a big list of subscribers.
 
  #12  
Old 01-29-2015, 09:50 PM
Mich648 Mich648 is offline
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Email marketing do works like a charm..you should concentrate on it.
 
  #13  
Old 01-30-2015, 12:02 AM
iszuddin iszuddin is offline
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Thanks... I have been working on other marketing so far. Been generating some sales. Small, but good indication that people will pay for this product. I will get to the email marketing. But as of now, not sure what to offer for their subscription...
 
  #14  
Old 01-30-2015, 03:46 PM
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alexdesiqns alexdesiqns is offline
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I've been told email marketing is very effective but of course you need to build a list.
 
  #15  
Old 02-01-2015, 06:56 AM
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marketist marketist is offline
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Oh Email Marketing is very effective. People check their emails multiple times a day, and if you provide them value then they will start looking forward to your emails. Email marketing can benefit you a lot, but you have to do it write.

You can't keep marketing to them. You have to give them more value than marketing. Once you have their trust then you can start marketing. It is easy to spam in email marketing, but If you do it right then it has a lot of benefits.

You can build a strong customer relationship,keep customers coming back to your website, and you can recommend your products to them.
 
  #16  
Old 02-01-2015, 11:38 AM
Matt PII Matt PII is offline
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It's a good way if you target the right individuals, other then that it really isn't effective imo.
 
  #17  
Old 02-03-2015, 05:19 AM
Dtech Systems Dtech Systems is offline
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Email marketing continues quite significant online medium to generate sales though social media marketing tried to take it over but couldn't to the level expected. Generally, message sent through emails is very much clear and direct. Hence, Email marketing is considered the best option to target specific customers.
 
  #18  
Old 02-05-2015, 11:56 AM
robingcect robingcect is offline
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I think now a day social marketing is the best way to get more traffic on your website.all over the social media facebook and whatsapp is the best for getting more user on your website.
 
  #19  
Old 02-13-2015, 05:10 AM
toolhacker toolhacker is offline
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According to researches email marketing conversion rates are higher than social media. So you should definitely use email marketing to your advantage. If you're not using tools for capturing more emails and sending great emails, you should do some research and find the best tools available.

In a couple of weeks you will start to have amazing results.
 
  #20  
Old 02-17-2015, 03:20 AM
nainaa nainaa is offline
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Yes, email marketing is one of the most important part of seo. Its really effective way of on line promotion.
 
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