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Old 12-20-2006, 09:42 PM   #1 (permalink)
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google adwords how much?

when advertising on google adwords how much per month is too less? im paying 10-30c per click how much per month is a reasonable budget? im just starting off with adwords but am ready to handle some serious traffic and sales. i paid for traffic taxi for 10k hits and got not one sale. I know my product is fantastic and cheapest around and most people like my site. i just need real people to come to my site who are interested in my products. my budget is low ish per month any reccomendations? (under $100/month)
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Old 12-21-2006, 10:07 AM   #2 (permalink)
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If your product is any good, Google adwords traffic will convert well, and in that case you will have a good return on investment and should spend as much as you can.
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Old 12-21-2006, 01:09 PM   #3 (permalink)
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Quote:
Originally Posted by Bluecircle View Post
If your product is any good, Google adwords traffic will convert well, and in that case you will have a good return on investment and should spend as much as you can.
Couldn't have said it better myself.
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Old 12-21-2006, 01:07 PM   #4 (permalink)
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talion, I think this is a question that many wonder about. Essentially your Cost per Acquisition should determine how much you should pay. I have to agree with Bluecircle that Google hands you very targeted traffic that converts very well.

Therefore I would like to make a suggestion that you target niche keywords and raise your bids so that you are as high as possible in the rankings. The higher you are the more clicks you will get, which will lead to better conversions. Because this is the case make sure that the keywords you use are spot-on targeted keywords. Also keep in mind what your profit is for each conversion and calculate the success rate or percentage of your click troughs to conversions so you know what the cost threshold is for each click through.

There are other factors that can add value to your campaign, e.g. building a database, but stick to the above for now.
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