Have you launched a site and had success with it? Please share...

[woodcs82]

Hi,

Im looking to talk to others about their website launches. How did you go about launching your website?

If you used a press release service, who was best?
PRNewswire
Businesswire
PRWeb

After your press release, did you get any coverage?

How are this Big websites like, Youtube,facebook,last.fm, and even V7N, how do this big sites launch?

Of course there is SEO, gaining quality backlinks,press releases and PPC. You can also write quality articles.

I would like to know your website and how you launched it. Also how much money you spent.

Thanks you all who help,
Colin

[signature16]

Yes I have launched a site with success, but since it was a team effort I can't take all the credit, but I'll still give my 2cents.

Overview of the site i helped launch: Membership website with videos and PDFs teaching doctors about pain.

Starting Input Costs: ~$5,000
PPC w/ Google Adbrite and Yahoo > $50/day @ ~$3 per lead conversion
Membership Script > $197
Autoresponder Program > $297
Hosting > $30/month
Development Costs > $5,000


The company brings in $800/month in new subscriptions and most of our subscriptions come in from Google AdWords.

We have not had success with posting on the article syndication websites. As far as I'm concerned its crap for our niche. We've had much more luck simply posting articles on the website. I wouldn't waste time goofing around with it for too long. I honestly don't know anybody who has had much success.


What I just said might not be much help, so here is advice I can give you:

Plan your site out, develop it, rework it, replan, rework and perfect it. Don't launch a half-ass site. Then plan your PPC marketing, develop everything, rework it, wait a few days, rework it and test it. For Google AdWords... .don't just add a billion keywords to single campaign. Choose your 25-100 most relevant keywords and split test 2 landing pages. Start your campaign when everything is perfected. Run it for two weeks and then analyze your results. Make changes accordingly.

Setup Google Analytics and track 100% of EVERYTHING. Don't go out until you have this setup. Your throwing money out the window unless you know exactly what you need to do to make your campaign better.



Also... here is a bold controversial statement:
Don't use Aweber or any other double opt-in email newsletter program. You'll lose 40% or more of leads trying to ensure all you can contact all your leads. .... its a waste

[woodcs82]

Thank you very much for that great advice!