Advertising pay per conversion

impius · 03-05-2008, 05:18 AM

Is there advertising available that pays per conversion rather than click or impression? I know I can do it with affiliate software but I would like an easier solution like adwords.

Thanks

isaak · 03-05-2008, 06:14 AM

Do you mean pay per sale with conversion?

pinkfluffybunny · 03-05-2008, 08:26 AM

Yes, depending on your product. Conversion can be sales or leads.

The quality of those leads can only be measured by you.
Example I used to handle a financial company. They got leads from a large well established site. That site collected leads (but) they would collect general leads not directly related to this clients industry and ship them over every week (altho they claimed they were industry specific - they weren't). So the value of the leads were very low.
Those leads coming from a content rich site (searchers looking for a specific product or service) are 100 times more likely to convert to real sales.

impius · 03-05-2008, 09:01 AM

Right, pay per sale would be a better way of wording it...I am just wondering if there is a ready made program where I can offer say $3.00 per "lead" resulting in a sale, rather than .25 per lead. I had read that Google was considering offering a program like this but has not yet...I was thinking perhaps another company had come up with something?

pinkfluffybunny · 03-05-2008, 09:59 AM

Normally pay per sale is done via affiliates. In order words they offer your product for sale on their site and you give them a percentage of the sale.

You are basically drop shipping for them. Find sites related to your product and make them an offer.

impius · 03-05-2008, 10:04 AM

Nah...wouldnt work for me...I have my on affiliate program. Just thougt someone may have something new.

Thanks