Top 3 things each SE looks for

GeXus · 08-13-2004, 09:07 AM

What are the top 3 things in your opionion that the following search engines look for when rankings.

Google
MSN
Yahoo

cyberken · 08-13-2004, 09:12 AM

META Tags

Content

Sites That Link To You

There it is A, B, and C.

Now go generate that traffic.

Cyberken

jeanboucher · 08-13-2004, 09:37 AM

In my opinion:

Google
1- keyword rich anchor text backlinks from multiple unique IP
2- <title> tag
3- Content

MSN & Yahoo
1- density keyword
2- Content
3- <title> tag

GeXus · 08-13-2004, 10:19 AM

Is keyword density really that major? What is a good keyword density that will work good for yahoo/msn and google?

awall19 · 08-13-2004, 11:28 AM

Quote:

Originally Posted by GeXus

Is keyword density really that major? What is a good keyword density that will work good for yahoo/msn and google?

it depends on how competitive the keyword termspace is and what type of query is used.

I usually say glance at some of the top ranking results. see how they got there. pattern good ideas and ignore bad ones.

jeanboucher · 08-13-2004, 12:32 PM

I would say:

have a 100% density for your Domain name
5-10 % <description>
as many as it make sens for a reader, in the Visible text

Shannon · 08-13-2004, 02:05 PM

msn and yahoo make me #1 for a mildly page-optimized site when I 'add new content every day'

and I actually do add new content rather than trickery.

Dominic · 08-13-2004, 04:05 PM

Interesting point of trivia...

MSN considers more than 3 comas in the description as spam.

They encourage at least four uses of a keyword phrase on a page and want to see it in an alt atribute, description and keywords also.

awall19 · 08-13-2004, 04:31 PM

Quote:

Originally Posted by Dominic

Interesting point of trivia...

MSN considers more than 3 comas in the description as spam.

They encourage at least four uses of a keyword phrase on a page and want to see it in an alt atribute, description and keywords also.

where did you read this at? I need to read their stuff

Dominic · 08-13-2004, 05:48 PM

Well there is this guy who is a bit of a SEO guru, I was looking around his site, came across this page:

http://www.seobook.com/archives/cat_directories.shtml

And found a link to http://sbd.bcentral.com

Signed up for a listing and went through their submission and site review process which I found very helpful.

Keep an eye on that guy at SEO Book he seems to know his stuff :wink:

jeanboucher · 08-13-2004, 05:55 PM

Here Aaron, but they don't talk about comas

http://search.msn.com/webmasters/guidelines.aspx

Quote:

Guidelines for webmasters

--------------------------------------------------------------------------------

The best way to attract users to your site, and keep them coming back, is to populate your pages with quality content that users are interested in. MSNBot and other Web crawlers can help by making your site available to a broader audience. Below, we've provided recommendations that may help MSNBot and other Web crawlers effectively index your site. We've also provided a list of items and techniques that MSN Search discourages.

Technical recommendations for your Web site
• Use only well-formed HTML code in your pages. Ensure that all tags are closed, and that all links are functioning properly. If your site contains broken links, MSNBot may not be able to index your site effectively, and users may not be able to reach all of your pages. For more information about correct HTML syntax, see the HTML 4.01 Specification.
• If you move your page, use the appropriate HTTP redirection code to indicate whether the move is permanent or temporary.
• Make sure MSNBot is allowed to crawl your site, and is not on your list of Web crawlers prohibited from indexing your site.
• Use a robots.txt file or Robots Meta tags to control how MSNBot and other Web crawlers index your site. Using a robots.txt file will tell Web crawlers which files and folders on your site it is not allowed to crawl. For more information, see the MSNBot FAQ.
• Whenever possible, use URLs that are simple and easy to read.

Content guidelines for your Web site
• Limit all pages to a reasonable size. An HTML page with no pictures should be under 150 KB.
• MSN Search recommends discussing one topic per page. Use links to take users to related topics.
• To ensure your pages are easy to link to from other sites, keep your URLs simple and static. Complicated URLs, or URLs that change often, are difficult to use as link destinations. A persistent URL is easier for users to find and remember, and makes it a more likely link destination from other sites.

Items and techniques discouraged by MSN Search
MSNBot recognizes the following items and techniques as spam, an inappropriate use of the index. Use of these items and techniques may affect how your site is ranked within MSN Search, and may result in the removal of your page or site from the MSN Search index.

• Loading pages with irrelevant words in an attempt to increase a page's keyword density. This includes stuffing ALT tags that users are unlikely to view.
• Using hidden text or links. You should use only text and links that are visible to users.
• Using techniques to artificially increase the number of links to your page, such as link farms.