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Microsites - Worth it?
A Microsite is a site that is built for the sole promotion of another site. If it is put on a separate IP address, is it worth it for SEO ranking?
Please don't respond with one line or the typical bs- it really just seems like people want a huge post count for no reason, and it seems stupid as well as it would keep away actual SEO discussion in the forums.
Cost of a microsite:
Besides the opportunity costs of setting one up, the cost is low. Purchasing a domain name and seperate ip address should cost about an extra 13 dollars yearly. Css design is free- and anyone with a cms can can set up a site that looks sincere quickly, less then an hour.
Populating the content is also easy- using tools like magpie rss and yahoo tubes you can get almost instant rotating content, though not entirely unique. From there, optimization of the site is required, as well as sincere hand written content.
(Other options is to host a blog or a forum in the same way, or even pages for each individual project. The individual project idea is great when we consider the Vince's Change).
Benefits of microsites:
Having a site that is of little importance to the main product is a great way to link swap effectively. Instead of putting it on the main site- put it on the microsite. Remember to maintain honesty. On top of that, for each different ip address, you can apply this additional link swap.
SERPS Domination
Holding SERP domination is a great way to make people not even try to enter the market. If your microsites all populate the top results, it creates quite the barrier of entry for anyone competing for the term.
Inbound Link Control
You control the exact wording of all your inbound links. It allows you to help change the keywords when and if necessary.
Negatives of Microsites:
WORK creating microsites is time consuming and mind numbing work. The sense of accomplishment is small, and all the pages have to be maintained, else they will each begin to lose value.
I'm curious about thoughts or comments- or things people could interject?
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<a href='http://seo-jesse-dictor.blogspot.com/2009/09/seo-procudure.html'>Jesse Dictor's SEO blog</a><br/>
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