Trading Homepage Links - Worth It?

optycont · 12-08-2004, 12:44 PM

My thinking is that if I have a PR 4 homepage and I trade for a PR 4 homepage link then basically the exchange has neutralized itself and while it won't hurt PR - my experience is that it won't really help other than to get a fresh crawl or some site-to-site traffic.

What do you guys think about this?

Also how much % do you estimate that 1 out-bound non-reciprocated homepage link might detract from the Homepage PR.

Thanks
Opty

Brad Callen · 12-08-2004, 12:55 PM

No, you should never link homepage to homepage... Best case scenario, is it won't help at all... Worst case scenario is Google may penalize you for interlinking sites.

If you do decide to do something like this, link your site A to their site B and then have their site B link to your site C. Make sense?

Brad

optycont · 12-08-2004, 02:36 PM

If you do decide to do something like this, link your site A to their site B and then have their site B link to your site C. Make sense?
[/quote]

And yes ideally best if my site C is on different IP than my site A. To me that's the ideal exchange. Thanks

Brad Callen · 12-09-2004, 01:34 PM

You got it :-)

smrtmny2 · 12-10-2004, 07:42 AM

What if you're a PR3 and a site with PR7 is willing to trade if link is put on your homepage footer? Wouldn't a direct link to a PR7 help?

Buskerdoo · 12-10-2004, 08:01 AM

Quote:

Originally Posted by Brad Callen

No, you should never link homepage to homepage...

I think never is a bit strong. For sake of discussion, what is your reasoning?

DOS · 12-11-2004, 09:28 PM

Interesting, I always thought link swaps on homepages were fine.

So you are saying that it is stupid to do this?

**James Trotta** · 12-12-2004, 06:45 AM

External links on the homepage are no problem. The right home page link exchange can bring in lots of traffic too!

awall19 · 12-12-2004, 07:26 AM

Quote:

Originally Posted by Dos

Interesting, I always thought link swaps on homepages were fine.

So you are saying that it is stupid to do this?

sometimes it makes sense. sometimes it does not. if you link to lots of other pages on your home page it parses out a ton of your link pop and means it will not flow through your site as well.

DOS · 12-12-2004, 10:39 AM

^So a few external links are ok? Even if those links have links going back to you?

bb99 · 12-12-2004, 11:00 AM

By the way, some site wan a link back to their home page, if i place a link back in my link.html and not homepage, is it a gain or a loss ???

awall19 · 12-12-2004, 11:08 AM

Quote:

Originally Posted by bb99

By the way, some site wan a link back to their home page, if i place a link back in my link.html and not homepage, is it a gain or a loss ???

its all semantics really.

for example a link from a page one page removed from googles home page is worth a ton more than a link from my home page.

there is no specific this is worth more than that ... its about what makes sense to do. home page of a garbage site is still home page of a garbage site. link page of a good site is still a link from a good site.

bb99 · 12-12-2004, 11:15 AM

i have been getting links from directory, and also place some link back to some directory that need a linkback in my resources page, will my site be listed as a garbage site ???

and i also thinking of building a small directory in my site so that i can add website i think are useful, so will it even make my site worst cause i have too many link out ???

awall19 · 12-12-2004, 12:20 PM

>and also place some link back to some directory that need a linkback in my resources page, will my site be listed as a garbage site ???

if you think the sites you are linking to are garbage then usually you would not want to link to them. if you do not then you are fine.

>and i also thinking of building a small directory in my site so that i can add website i think are useful, so will it even make my site worst cause i have too many link out ???

as long as they are on topic and organized and usefull there really is no such thing as too many links out IMHO

Buskerdoo · 12-12-2004, 02:09 PM

ok, now that there has been some discussion.

Some people say a link is a link is a link. Some will say never link here, never get a link from there. I have not done any extensive personal tests to see if there are indeed "good" or "bad" links. I have also not seen a definitive thread or article on the subject. That being one where someone actually legitimatly tested the theory.

My theory is that even if no SE really look at good or bad links or good or bad neighborhoods (which I do think is mainly the case RIGHT NOW), that good SE will eventually work something to this effect into their algo, eventually.

That being said. There are a lot of homepage to homepage links worth taking. Do some research. You can figure it out. And, a PR of 0 means little to me one way or another. There are good PR 0 sites and there are bad ones. There are good PR 4 sites, and there are bad ones.

Johan007 · 12-16-2004, 05:09 AM

A link from each site to the same page has a positive effect for ranking on both sites because of link text and 1 back link count. PR flows across your site would not be effected because you get a link back worth the same.

There is no such thing as a link exchange penalty and is made up my rogue SEO and webmasters. Link exchange is encouraged if both sites meet a good standard and is how the SE "works" off half the time.