Unkown SEO Tip No1: Use instead of

Johan007 · 12-29-2005, 01:38 PM

Use instead of .

Rational: If you follow the latest mark-up standards and Accessibility standards you should know that is for presentation and tag is for higher emphasis. ScreenReaders would identify and ignore . In the latest mark-up standard of XHTML the tag has been removed and must be used in the CSS with all other pressentation.

There is no evidence Search Engines are doing this but its my prediction and common sense that this will be the case. And you heard it from me first.

Johan007 · 12-29-2005, 02:12 PM

Additionally look at the way I have done my forum signature. Since bold text in this forum produces , I have chosen to use which helps to emphasise text better. This may in future (or now) have an effect on inbound links because the theory is correct.

John Scott · 12-29-2005, 10:11 PM

Interesting, Johan. I really haven't noticed Google treating the strong and the bold tags different.

talkfreelance · 12-30-2005, 03:26 AM

I knew this but does it really play a significant part in seo?

Johan007 · 12-30-2005, 04:06 AM

Quote:

Originally Posted by JohnScott

Interesting, Johan. I really haven't noticed Google treating the strong and the bold tags different.

This is not the Google forum and Google are slow to get with the latest coding standards but logicaly it should work and if not now then in the future for sure.

Quote:

Originally Posted by talkfreelance

I knew this but does it really play a significant part in seo?

Not for competitive words but many phrases empathies does help in addition to the more powerful correct use of Title and H1 tags.

krumel · 12-30-2005, 04:35 AM

I`m sure all of you know this w3schools.com/tags/default.asp

Quote:

Defines bold text
 Defines strong text

I thought they are deprecated. But not this ones.

I guess a clue is that blogs are using this ones as well.
Or not?

Johan007 · 12-30-2005, 05:13 AM

Quote:

Originally Posted by krumel

I thought they are deprecated.

Yeah like I said only deprecated because it is presentation only unlike strong that is still used because it is more than visual but functional. XHTML says that all presentation must me in the CSS. ScreenReaders will make use of and it makes since SE will do too.

zivkovicp · 12-31-2005, 01:38 PM

That's all good but think of how much bandwidth you are wasting using instead of , it takes 150% more characters!

(well it might actually add up if it's used enough on a big enough site...)

Johan007 · 12-31-2005, 03:32 PM

Oh come on bandwidth is as cheap as chips these days. And that tag will not have any significant effect. When using in XHTML you need to provide it in the CSS instead and that could include a span+class that takes even more charactors than .