Webmaster Forum

Go Back   Webmaster Forum > Marketing Forums > SEO Forum

SEO Forum Search engine optimization discussions.

Thread Tools Display Modes
Share |
Old 10-24-2011, 04:40 PM
snakeair snakeair is offline
Super Moderator - Rest in Peace 2018
Join Date: 12-31-07
Location: Medford, NJ
Posts: 54,771
iTrader: 3 / 100%
Authority vs. Popularity in Search Engine Rankings

Very interesting blog post. Please read it before you post a comment.

When search engines return web pages in search results in response to a query, most people assume that the pages being show are the ones that a search engine has decided are the “best” pages in response to their search terms. But what does the word “best” mean in that context? The search engines attempt to show pages that are both relevant to the query (and the intent of a searcher), and are popular.

Google’s PageRank algorithm is a popularity algorithm based upon a citation analysis approach to finding pages, or as Google Founder Larry Page noted in Improved Text Searching in Hypertext Systems (pdf):

There are other ways of measuring popularity that the search engines may be using as well, such as the....
Continued at: http://www.seobythesea.com/2011/10/a...gine-rankings/
Reply With Quote



Old 10-24-2011, 10:56 PM
bogs bogs is offline
Join Date: 08-01-07
Posts: 1,915
iTrader: 0 / 0%
totally agree with that, its like a car manufacturers website might not always be on top of related search queries, coz' there are other related sites that offers much better content and features..
Reply With Quote
Old 10-25-2011, 12:08 AM
Arkan Arkan is offline
Join Date: 10-18-11
Posts: 32
iTrader: 0 / 0%
Form my experience row popularity based on anhor text spam form many many different root domains will always beat even the highest authority. It is sad but is true in my opinion
Reply With Quote
Old 10-25-2011, 12:56 AM
noelagnote noelagnote is offline
Contributing Member
Join Date: 10-16-11
Posts: 107
iTrader: 0 / 0%
Popularity used to rule in search engine rankings but now search engine is wiser and now they give more weight on the authority of a site.
Reply With Quote
Old 10-25-2011, 01:57 AM
sfimf sfimf is offline
Junior Member
Join Date: 05-22-11
Posts: 12
iTrader: 0 / 0%
Sadly only in poorly selected(or unintentionally selected)by my competition have I noticed a difference in rankings with authority. Very frustrating as it literally is unintentionally I believe.
Reply With Quote
Go Back   Webmaster Forum > Marketing Forums > SEO Forum


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Will a 301 bring search engine rankings with it? Parto SEO Forum 3 10-24-2011 09:05 AM
Search Engine Submissions That increases Link Popularity Jasonleon SEO Forum 15 09-03-2009 08:08 PM
Search Engine Optimization Checklist:How to Get Top Rankings in Google Search Results dkgehl SEO Forum 12 02-12-2008 07:33 AM
Your Guide to Top Search Engine Rankings Trent Brownrigg SEO Forum 11 07-02-2006 12:41 AM
Search Engine Rankings indianabryant Google Forum 8 07-03-2004 04:44 AM

V7N Network
Get exposure! V7N I Love Photography V7N SEO Blog V7N Directory

All times are GMT -7. The time now is 02:34 AM.
Powered by vBulletin
Copyright © 2000-2014 Jelsoft Enterprises Limited.
Copyright © 2003 - 2018 VIX-WomensForum LLC