Excuse me for such topic (many times discussed).
But at
http://ahrefs.com checked one competitor. The competitor is in good positions for some related keywords.
There is some level of competition for these keywords. I myself tried to get at better positions. But no success.
And at ahrefs.com I see that the competitor has only 5 backlinks....
The competitor website has ~ 900 google indexed pages and average pagerank is 2
What does it mean? ahrefs.com does not show most of backlinks? For other websites I see much more backlinks.
Or may be backlinks are not so important?
Please, explain, if possible with some examples.
It would not be useful if you simple write: backlinks are (are not) important