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  #1  
Old 01-28-2013, 07:20 AM
snakeair snakeair is offline
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Google Takes Another Bite Out of SEO: First Links and Now Keywords



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For search engine marketers — and the companies who depend on them — things just got a little tougher. SEO companies, most still reeling from the impact of Google’s Panda and Penguin updates, aren’t going to like what the CEO of LinkSmart reported in Forbes on Jan. 22.

It’s not just links that are taking a hit from Google — now keywords are in trouble too, according to Pete Sheinbaum, who was the CEO of Daily Candy before taking the helm at LinkSmart. Google put an end to the easy acquisition of links, which for more than a decade had been essential to search engine rankings.

Links remain important, but their overall value has diminished. Worse for SEO specialists, quality links have to be earned. Google stripped sites of many links they deemed forced, purchased or otherwise tainted and now makes it harder for sites to gain links. Content marketing and social media marketing are usurping SEO’s dominance in link-building as Google now rates links based on...
Continued at: http://www.sitepronews.com/2013/01/2...-now-keywords/
 
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  #2  
Old 01-28-2013, 08:17 AM
Judith Burns Judith Burns is offline
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Not good. Lets se how the impact will turn out.
 
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Old 01-28-2013, 01:34 PM
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bettyblue bettyblue is offline
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Based on this article, it sounds like Google is going to start asking us to buy keywords or bid on keywords. I don't know if I interpreted correctly, but that's what the article meant in my mind.
 
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Old 01-28-2013, 11:50 PM
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Jim Gillum Jim Gillum is offline
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Google seems to be forcing more "paid" services from them.....
 
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Old 01-29-2013, 01:36 AM
jasonwdexter jasonwdexter is offline
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Google has, for as long as I've been in SEO, always forced their PPC and paid services. At the end of the day, they're a business.

However, this updated doesn't seem that bad. It will all be relative, so the value of my links AND my competitors links will decrease in value so they're on the same level. They're looking at concnetrating on citation and just a reference of your brand on a website will bring value to your website. Although, they'll have to be careful because of EMDS
 
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Old 01-29-2013, 03:00 AM
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mastermind1212 mastermind1212 is offline
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Yes, the big G wants that people come to them for PPC and other paid services. This is not fair.
 
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Old 01-29-2013, 05:36 AM
Dhrruv Dhrruv is offline
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Why we have to pay if we have quality of content and good links. Anyhow necessity is the mother of invention. We ll definitly find some other solution. so dnt wrry guys.
 
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Old 01-29-2013, 10:00 PM
mugwande mugwande is offline
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Sooner or later seo will come to end because it is getting harder and harder a thing which will make the internet marketing to turn into using money while paying search engines, i think it is real becoming unfair at all.
 
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Old 01-31-2013, 07:21 AM
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Maybe this is why my traffic has doubled in the past 6 months?

June 2012, my blog was getting around 300 - 500 daily visitors.

January 2013, my blog is getting around 700 - 1,000 daily visitors.

But then again, I rarely focus on keywords or keyword density. Sometimes I pay attention to keywords, but posting content is my main objective.

My personal opinion, people post too much content directed towards search engines. That content needs to be directed towards the reader, and not google.
 
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