Reverse SEO - Please Help

webexpertz · 08-16-2006, 03:30 PM

Friends,

Here i am handling a case of reverse seo, one person is ruining my clients name on web. he is using forums as the weapon and posting poker and sex related link with it and all of those links are coming top on Google, MSN, Yahoo. That spammed demanding high cost for this to stop.

Friends this is becoming common thing and can be happen to any one...

Please suggest me some thing concrete so that i can fight with the spam.

In regards to action, I have written mail to forum webmasters to remove that thread, but they seems busy rather then looking back to forum.

Now the situation is he has spread his name on 400 forums.

Please suggest me what to do save him from this..

Webfu · 08-16-2006, 05:34 PM

Wow that sucks.

I'd seek a lawyer or an attorney and have them send a cease and desist letter to the person on the whois for the website - OR - have the attorney send a restraining order to the owners of the website...

Another option might be to email webmaster@google.com - If you really get desperate maybe Matt Cutts.

Good luck with that...

Marketing Guy · 08-16-2006, 05:46 PM

In the UK you could contact trading standards as he's technically "passing off" as your client. Not sure about the situation outside of the UK though.

Basically you need to ringfence your clients brand term - is it unique or is it a generic keyword phrase? Unique terms are much easier to protect.

I assume your client's site is number 1 for the brand search? If so, that leaves the next top 30 to ringfence. Basically you need 30 other sites to optimise for the term (or at least, pages on other sites), but you need to do in a way that they will stay there.

In the short term, try press release distribution via PRweb, etc - those releases tend to rank well for brand terms (make sure the brand name is in the title of the PR) for a few weeks at least.

Also, contact forum owners to ensure them that your client isnt responsible and ask them to removing offending threads - that will prevent them from being indexed in the first place. Keep at them if they don't respond - even register on the forums and respond to the thread to ensure visitors that it isnt your client.

These kind of thing happen - I've been working on several brand protect techniques for a while now to ringfence some of my own brands. There are a lot of @ssholes on the net!

sania · 08-16-2006, 07:03 PM

Is it????????Iam also hear that but i didn't saw that...............

digiweb · 08-16-2006, 07:53 PM

I have a similar problem I'm working on for my client. My client asked me to "use his keywords" to attract visitors to our site and then to a page that refuted the enemy.

Problem is they share keywords, I'm not going to waste the traffic on a rebuttal.

I have another case in which the stuff is not libel, it's just not flattering.

For the libel we hit one dead end after another. The search engines and hosting companies that were so helpful over copyright issues turned a canned response ear to the libel issues.

In all of these cases the answer seems to be fighting fire with better fire.

webexpertz · 08-17-2006, 10:50 PM

The spammer is continously posting wrong threads on 100's + of forums, there is no particular website....He is ruining name...Lets for Example "Eline mathew" . So any body is searching on SE's for this name...Visitors finding bad threads about him, those are poker, casino, porn websites. How could we stop him to post threads, We also requested the forums administrators to remove that spam from there website...They are not replying it...

What Should i Do?

Marketing Guy · 08-18-2006, 06:15 AM

Like I said - optimise other pages to push the crap out of the top 20/30 results. If you can't get rid of the spam then sweep it under the carpet.

webexpertz · 08-18-2006, 06:35 AM

Yeah, I like your this idea (Marketing Guy )...One A+++++++ from side...

I will do the same and in fact i am creating multiple blogs which his name and putting good information related to leadership qualities etc.

forums what i think will not work, i tell you reason because we were posting into forums, i was thinking that once he saw that he loosed the rankings on his posts on forums and our good posts start coming, then he will become member on those our forum post and then he will post the same wrong threads. So in this way we will give spammers a ready made platform to do spam....thatsy i dropped the idea of FORUMS.

What do you think?

Marketing Guy · 08-18-2006, 07:36 AM

Yeh you're right about the forums. Although if you can get someone with a decent PR forum to create a "good" thread then lock the topic, then that would work.

Also, consider creating multiple pages optimised for the brand term on each site - indented listings can help push the bad stuff down too.

webexpertz · 08-18-2006, 07:47 AM

How can we lock the topic. I think thats only possible with the help of ADMIN of forum.

am i right?

Mrblogs · 08-18-2006, 08:37 AM

Surely you can find the sites on which he has spammed, and then contact them to remove his membership/delete the threads.

Then contact google with the URLs to de-index and so forth.

Aviva · 08-18-2006, 09:56 AM

This is an interesting way of going about it:
http://www.wolf-howl.com/seo/tips-fo...ng-the-top-10/

webexpertz · 08-19-2006, 12:16 AM

Its again a great idea to start thread in Myspace and Googlebase. I will add into my list to implement.

If any one find some other stuff to get rid of these kind of issues, That would be great help for other webmasters too.

Thank you,

autoecart · 08-19-2006, 10:53 PM

I would report it to some authority type as I think what he is technically attempting to do is Google bowl your client.