You can see your competitors above you on the page, I guess.
You can check how much links they've got in Yahoo by typing in 'linkdomain:domain.com -site:domain.com'.
Just getting low quality links won't get you anywhere on Google. You need focused
quality content above all. Then you need to link directly to the page you are willing to promote for the keyword. It better be a keyword focused page (readable, though), of course.
Then you may want to write quality articles about your industry and offer them to established publications in your industry. If that doesn't work out, work on improving the quality and tone of your articles and submit your article to article banks meanwhile. Not sure links from article banks will help you, though.