The Beginner's Guide to Structured Data for SEO

[HTMLBasicTutor]

Something else when optimizing your site or blog for SEO to consider doing... adding structured data.

Part 1: An overview of structured data for SEO

SEOs have been talking about structured data for a few years now — ever since Google, Bing, Yahoo! and Yandex got together in 2011 to create a standardized list of attributes and entities which they all agreed to support, and which became known as Schema.org. However, there's still a lot of confusion around what structured data is, what it’s for, and how and when to implement structured data for SEO purposes. In fact, a survey carried out last year by Bing found that only 17% of marketers are using (or were planning to use) Schema.org structured data markup.

In this two-part series, you’ll learn the basics of structured data: first we’ll talk about what it is, and how it relates to SEO (Part 1), and then I’ll take you through a simple process for identifying structured data opportunities and implementing structured data on your own site (Part 2)....

Continued: The Beginner's Guide to Structured Data for SEO: A Two-Part Series

[HTMLBasicTutor]

Here is part 2 of the The Beginner’s Guide to Structured Data for SEO: How to Implement Structured Data

...we’ll be looking at the steps to identify opportunities and implement structured data for SEO on your website. Since this is an introductory guide, I’ll be focusing on the most basic types of markup you can add and the most common use cases, and providing resources with additional detail for the more technical aspects of implementation...